Colorado Governor’s Energy Office rolls out campaign

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Denver—The Colorado Governor’s Energy Office (GEO) has launched an integrated ad campaign to promote energy-efficient homes as part of its “Energy Star” program.

The campaign, developed by Vladimir Jones, an integrated marketing communications agency in Colorado Springs, Colo., includes print, online and out-of-home.

Under the “Energy Star” program, the Colorado GEO is working with local governments, community organizations, homebuilder associations and home energy rating companies to support the statewide construction of energy-efficient homes.

The budget for the ad campaign was not disclosed.

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