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BtoB

'Computerworld' ad pages up 12% in second quarter

Published on .

Framingham, Mass.--Bucking a long-term tech industry trend, International Data Group's Computerworld announced that run-of-paper advertising pages for the second quarter totaled 399, up 12% from a year earlier. The boost was due to Computerworld's focused circulation model, which enables advertisers to reach information technology decision-makers in midsize and larger enterprises, said Joe Levy, CEO-president-publisher of Computerworld.
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