Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


comScore acquires Q2 Brand Intelligence

Published on .

Reston, Va.—comScore Networks announced Monday that it has acquired Q2 Brand Intelligence, a provider of custom survey research.

ComScore said that Q2 Brand Intelligence will be integrated into comScore’s survey research division, and the combined business unit will operate under the name comScoreQ2. Larry Denaro, founder and CEO of Q2 Brand Intelligence, will become president of comScoreQ2.

“ComScore has always been committed to helping clients connect the dots between research and actionable, revenue-generating strategies,” said Magid Abraham, president-CEO of comScore Networks, in a statement. “Q2 has developed unique methodologies designed to achieve the same goal.”

—Sean Callahan

Most Popular
In this article: