×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Constant Contact adds API integration with small-business software

By Published on .

Most Popular
Waltham, Mass.—Constant Contact, an e-mail marketing company specializing in small-to-midsize clients, has introduced AppConnect, a product to facilitate the integration of the company’s e-mail marketing products with other small-business software applications.

The application programming interfaces (APIs) allow users to access e-mail campaign results and manage contacts and lists without concern for technology compatibility, according to the company.

Also, a new plug-in from Constant Contact allows integration with Sage’s ACT customer relationship management program, allowing for simple transfer of contact lists from ACT into Constant Contact, to more easily build segmented permission-based lists.

In this article: