New York—Ad pages fell to 38,152.38 in the third quarter, a drop of 5.6% compared with the same period last year, according to Publishers Information Bureau data released Monday. The performance of consumer business magazines was mixed.
posted a gain of 39.0% in ad pages in the third quarter. Other gainers were Harvard Business Review
(15.6%), Fast Company
(4.5%) and Entrepreneur
Business publications dropping pages included Wired
(-8.2%) and The Economist