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BtoB

ContextWeb launches real-time impression bidding for ADSDAQ Exchange

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New York—ContextWeb introduced real-time impression-based bidding for its ADSDAQ Ad Exchange, a Web-based bidding system for online ad inventory. The new program allows digital ad agencies, ad networks and other buyers to purchase media through real-time bidding for ad impressions. The system provides information on each ad impression available, such as pricing, user data and publisher information.
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