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CoreBrand names Top 100 brands

Published on .

New York—Brand consultancy CoreBrand released its sixth annual top 100 BrandPower Rankings Report today. The report, which grades corporate brands in terms of market reputation and brand awareness, is based on an annual survey of more than 10,000 business decision-makers. Companies in the top 10 include Coca-Cola Co., Hershey Foods Corp., Harley-Davidson Inc., Bayer, Kellogg Co., Johnson & Johnson, Campbell Soup, PepsiCo, Walt Disney Co. and American Express Co.
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