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Coremetrics, Performics partner for measurement service

Published on .

Palm Springs, Calif.--Coremetrics Inc., a Web analytics provider, has partnered with online marketing company Performics Inc. to offer an integrated measurement and optimization service for online marketers. Under the terms of the agreement, Coremetrics will track Performics' affiliate, search and e-mail marketing programs through a service called Marketing Management Center. Performics' clients include AOL Time Warner Inc., Palm Inc. and CompUSA.
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