Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Corporate communicators split on how to respond to negative blog posts

Published on .

Dallas—Forty-six percent of corporate communications professionals said angry bloggers should be ignored or managed by the customer relations department, according to a poll conducted by Dallas/International Association of Business Communicators.

Forty-two percent said bloggers’ negative posts should be handled by the media relations department; 6% said neither department should handle angry bloggers; and 6% said they did not know who should handle them.

The online poll, conducted between June 1 and July 1, generated 300 responses.

—Carol Krol

Most Popular
In this article: