Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Credit Suisse taps Euro RSCG for $20 million ad campaign

Published on .

Zurich--Credit Suisse Group has tapped Euro RSCG Worldwide Inc. to create a $20 million global advertising campaign, the investment bank's first since 1997. The campaign will tout its investment banking subsidiary, Credit Suisse First Boston Corp., as well as its financial advisory subsidiary, Credit Suisse Asset Management. Euro RSCG is a subsidiary of Paris-based Havas Advertising.
Most Popular
In this article: