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BtoB

Cvent app integrates with WebEx for online event promotion

Published on .

McLean, Va.—Event management company Cvent has integrated its online event registration and marketing application with Cisco Systems’ WebEx Meeting Center to enhance the promotion of online events and webinars. The new integration includes such features as online fee collection, synchronization of contact data, custom e-mail invitations, registration paths for different types of attendees, automated reminders and branded event Web sites. After the webinar, Cvent automatically syncs registration data with Cisco WebEx, allowing users to send post-event e-mails and surveys to attendees.
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