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Cygnus names Cravens VP-audience development

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Fort Atkinson, Wis.--Cygnus Business Media announced that Scott Cravens has been promoted to VP-audience development. Formerly director of circulation, Cravens has seen the department grow from 17 publications in 1996 to more than 200 media properties currently. He has also helped build Cygnus’ database and the company’s list rental business. Cravens has nearly 20 years experience in the circulation, audience development and database management field
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