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BtoB

Cygnus partners with Permission TV on video network

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Fort Atkinson, Wis.—Cygnus Business Media said Tuesday it has partnered with PermissionTV to create the Cygnus Video Network.

The network will feature video channels from all of the b-to-b media company’s 15 markets, which include aviation and transportation; construction equipment, fire rescue and EMS; industrial and manufacturing; and technology.

The first vertical on the video network is ForConstructionPros.com , which is supported by Cygnus’ construction titles and sponsored by Caterpillar Inc. Caterpillar, one of the top manufacturers of construction and mining equipment, diesel and natural gas engines and industrial gas turbines, plans to run product demonstration videos on the site showing equipment being used in actual working environments.

—Matthew Schwartz

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