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BtoB

D&B Digital launches targeted ad platform

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San Francisco—D&B Digital, the online media business of Dun & Bradstreet, announced the introduction of a targeted ad platform aimed at business decision-makers.

D&B will begin offering advertising on DNB.com, along with paid subscription content. It will also feature contextual advertising aimed at business decision-makers on its AllBusiness.com and Hoovers.com sites.

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