BtoB

Daniel Morel, Chairman-CEO, Wunderman

Published on .

What: Chairman-CEO
Where:
Wunderman, New York
Why:
Under Morel's leadership, Wunderman won new b-to-b accounts last year including BP Fuels, Cisco Systems, Office Depot and Seagate. Its integrated campaigns included “Take Your Own Path,” for Dell, and “Allure Bays” and “Social Media Survival Guide,” both for Microsoft.
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