San Francisco—The Deal L.L.C. and CNET Networks Wednesday announced a partnership that involves an editorial exchange between CNET News.com and The Deal’s newest brand, Tech Confidential.
The announcement was made at a forum discussing technology branding issues, hosted by Tech Confidential and BtoB magazine in San Francisco.
In May 2005, The Deal will expand its coverage of technology with the launch of Tech Confidential, a bimonthly magazine focusing on the business of technology and innovation and aimed at top executives. Complementing this coverage will be articles from CNET News.com.
Additionally, articles from Tech Confidential will be featured on CNET News.com. An executive close to the agreement said that Tech Confidential and CNET News may create additional content such as conferences together.