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BtoB

Dell restructures sales and marketing organization

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Round Rock, Texas—Dell Inc. announced that it will move all its customer business segments—consumer, large enterprise, public and SMB—under the direction of Steve Felice, who has been named to the new role of president-chief commercial officer, effective Feb. 4. Felice currently is president-global consumer and SMB at Dell. Under the current marketing structure, Dell's public and enterprise business segments are led by Paul Bell, president-public and large enterprise, who announced his retirement effective March 30. “These changes will enhance our sales and marketing efforts, bringing us even closer to our customers and increasing the speed, agility and responsiveness of every aspect of our business,” said Michael Dell, chairman-CEO of Dell, in a statement.
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