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Dell, Round Rock, Texas

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Company: Dell, Round Rock, Texas
Agency: N/A
Market: CIOs
Quick chase: The headline: “Slash energy consumption up to 45%” puts the promise of a reward in the simplest possible terms. An audience of CIOs or data center managers can easily do the math to calculate what's in it for them and their companies by specifying Dell Energy Smart servers. Three bullet points help to summarize the benefits, and the green border and green background elements say eco-savvy.
Chasers' choice: Gloat
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