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BtoB

Demandbase adds infoGroup SMB data

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San Francisco—Customer-acquisition company Demandbase has enhanced its lead-generation platform with the addition of about 2 million new names from infoGroup’s small-to-midsize business data list.

In addition to the new infoGroup data, Demandbase’s integrated offerings now include business contact information from such sources as AccuData, Dun & Bradstreet, Harte-Hanks, Hoover’s, Jigsaw and LexisNexis, totaling about 8 million names with validated e-mail addresses.

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