Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Destroying the 7 Myths of B2B Social Media

By Published on .

On his Convince and Convert blog, Jay Baer writes, “B2B social media is one of the most nettlesome of all social media marketing topics. There are plenty of half-truths and misunderstandings about what, where, why, and how B2B social media works (or doesn’t).” In his post, he goes on to discuss what he calls seven myths of social media marketing.
Most Popular
In this article: