×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Deutsche Bank, SAP enter marketing agreement

Published on .

Frankfurt--Deutsche Bank AG has signed a deal with SAP AG to provide financial services to users of mySAP.com, SAP AG's business-to-business portal. Deutsche will provide online trust and payment services to companies that use mySAP.com. The deal marks Deutsche Bank's first major move into b-to-b e-commerce, an area where European banks are lagging behind their U.S. counterparts.
Most Popular
In this article: