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Developers to deliver one-two punch

Published on .

Cambridge, Mass.--net.Genesis Corp. has entered into a strategic alliance with Annuncio Software to combine real-time analysis of Web site traffic with Internet marketing campaign management. net.Genesis, Cambridge, brings its net.Analyze software to the alliance, while Annuncio, Mountain View, Calif., adds its Annuncio Live software to the mixture. The two companies said the joint effort will allow Internet business marketers to follow up incomplete sales with e-mail campaigns aimed at drawing the customer back.
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