Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Diners Club International does flight promotion

Published on .

Melville, N.Y.-Diners Club International announced that international air carrier The Sabena Group, Brussels, Belgium, launched its first-ever promotion with the corporate credit card company. Diners Club is offering business-class companion tickets through U.S. destinations and Brussels. Sabena general manager of marketing Ulrich Wohn said Diners Club's blue-blooded demographic made the Melville, N.Y.-based credit card company the best match for its premium-travel promotions.
Most Popular
In this article: