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BtoB

Direct marketer goes online

Published on .

Ivyland, Pa.--Direct mail production and fulfillment house Communication Concepts Inc. said it has launched Internet services that allow marketers to design and proof postal mail, e-mail or Web survey campaigns online. The 29-year-old company, located on the Internet at www.ccgroupnet.com, is a major player in direct mail, sending out 600 million pieces annually. Its effort to provide Internet approval for print campaigns signals an industry drive to streamline the creation and production of mailers.
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