New York—The Direct Marketing Association announced the winners of annual awards the association presents in the list and database marketing field. Lon Mandel, president-CEO of list management, brokerage and fulfillment company Specialists Marketing Services, was named List & Data Leader of the Year, an honor given annually to an individual demonstrating outstanding contributions to the list and data community.
Jennifer Le, list manager at database marketing and list management company Carney Direct Marketing, is the winner of the Ron Davis Young List Professional Award, as an up-and-comer in the field. This year's Data Innovator award goes to publisher Rodale Inc. for innovations in the list and data field.
The awards will be presented June 20 during DMA''s All for One summit, in New York.