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BtoB

DMA's Geramian takes post at MRM

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New York—Sue Geramian, a longtime executive at the Direct Marketing Association and most recently DMA's senior VP-chief communications officer, has joined digital and direct agency MRM Worldwide New York in a newly created position, senior VP-global brand communications.

Geramian will be MRM's “global brand steward,” according to the agency, which is part of McCann Worldgroup. DMA has not announced a successor to Geramian.

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