Boston--Direct Marketing Association President and CEO H. Robert Wientzen focused much of his keynote address at the second annual DMA Net.Marketing conference on Internet privacy and legislation issues. Noting the DMA's privacy and taxation lobbying efforts in Congress and at the state government level, he said: "The DMA can't do this alone. It takes the cooperation of the industry segments. We need policies with guts and muscle." In a none-too-veiled take on the upcoming presidential elections, he noted Vice President Al Gore's evolving Internet taxation position and then went on to point out GOP presidential nominee George W. Bush's anti-Internet taxation stance. "[Legislation] has the real potential of damaging your bottom line," said Wientzen, whose remarks came in the Sheraton Boston Hotel's Hynes Convention Center.