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BtoB

Doubleclick hires former IBM exec as chief sales and marketing officer

Published on .

New York—DoubleClick announced Tuesday it has hired Marianne Caponnetto as chief sales and marketing officer. Caponnetto was most recently VP-publishing, Global Media & Entertainment Industry at IBM. Prior to that, she was director of corporate marketing at Dow Jones & Co. and has also worked for agencies McCann Erickson and Foote Cone & Belding.

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