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BtoB

DoubleClick partners with Digital Envoy

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New York--Marketing services company DoubleClick Monday made a significant leap into serving up local content online. It has formed a partnership with Digital Envoy, an IP-based geo-targeting technology company. Digital Envoy's product, NetAcuity, will be offered to clients along with DoubleClick's DART ad serving technology services. It can target users based on country, state, county, city, postal code, area code, ISP, domain and time zone.
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