Financial terms of the transaction were not disclosed.
In addition to SmartMoney magazine, the brand includes Smartmoney.com and a custom publishing unit called SmartMoney Custom Solutions. The deal ends a partnership between Dow Jones and Hearst that began in 1991.
“During this turbulent economy, when many readers are seeking long-term guidance on managing a variety of personal finance issues, the need for high-quality content in this space has never been greater. Having the SmartMoney franchise 100% integrated with the Dow Jones and Wall Street Journal teams will provide the avenues for the brand to grow exponentially,” Todd Larsen, Dow Jones president, said in a statement.
SmartMoney's print ad pages declined 22.9% last year compared with 2008, according to Publishers Information Bureau figures.