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BtoB

Dun & Bradstreet taps Goldman marketing head as b-to-b leader

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Murray Hill, N.J.--Dun & Bradstreet Corp. has hired Larry Kutscher, a high-profile financial services marketer, as its leader-B2B e-commerce. Kutscher, formerly head of marketing and sales-wealth management at Goldman Sachs & Co., replaces Andre Dahan, who left Dun & Bradstreet in April. Kutscher will oversee all of Dun & Bradstreet's b-to-b e-commerce initiatives, and will report to Steve Alesio, senior VP of marketing. Prior to joining Goldman Sachs, Kutscher was senior VP-interactive enterprise development at American Express Co., where he created and developed the company's Internet business unit.
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