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BtoB

E-commerce boom forecast for Asia

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Forrester Research Inc., Cambridge, Mass., expects Asia-Pacific e-commerce to reach $1.6 trillion in 2004, with $1.5 trillion of that figure being linked to b-to-b online sales. "The combination of pressure from global trading partners, falling trade barriers and government enthusiasm for e-commerce will aggressively push the region into the Internet economy," said Stuart D. Woodring, Forrester's VP-research for emerging Internet economies. Forrester predicts that e-commerce in Europe will reach $1.5 trillion in 2004, with $1.4 trillion coming from the b-to-b sector. "E-commerce in Europe benefits from a number of inherent strengths--a coherent regional trading bloc, a strong technology infrastructure and deep connections to global supply chains," said Therese Torris, director of research at Forrester Research B.V.
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