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BtoB

EMarketer introduces Executive View app for iPhone

Published on .

New York—Research company eMarketer on Friday rolled out Executive View, a new app for the iPhone. Executive View provides reports, research and alerts to mobile business executives on such topics as media and online advertising.

EMarketer plans to roll out mobile versions of Executive View for the Android and BlackBerry smartphones in May. The iPhone app can be downloaded at http://itunes.apple.com/app/emarketer-executive-view/id423635999.

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