×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Emarketer: Online sales to dip this year

By Published on .

New York—After years of growth, online sales are forecast to contract this year due to continuing recessionary pressure.

The projected decline, reported by Internet market research company eMarketer in its report, “E-Commerce in a Recession,” will be slight, down just 0.4% to $133 billion. This compares with e-commerce sales growth (excluding travel) last year of 4.6% and 20% in 2007.

EMarketer projects that from 2011 to 2013, online sales will rebound to double-digit growth, “assuming that the economy will begin to recover in 2010.”

Most Popular
In this article: