Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


EMarketer revises online ad growth projection downward

Published on .

New York—EMarketer has revised downward its projections for the growth of online advertising in 2009. The company, based on new reports by the Internet Advertising Bureau and PricewaterhouseCoopers, said it expects online advertising to grow 8.9% next year. In August, before the recent roiling of the economy, the company had said it expected online advertising to grow 14.5% in 2009. EMarketer expects online advertising to total $23.6 billion this year and reach $25.7 billion next year.
Most Popular
In this article: