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BtoB

Enterprise 2.0 events rebranded as E2

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San Francisco—UBM TechWeb has announced its Enterprise 2.0 conferences, virtual trade shows and webinars have been renamed E2. The conferences cover the use of social software. The Enterprise 2.0 Boston conference will become E2 Social, and Enterprise 2.0 Santa Clara will become E2 Innovate. The name change will officially go into effect at the close of this week's Enterprise 2.0 Boston, scheduled to wrap up tomorrow.
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