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BtoB

Epsilon to provide direct marketing services to Commerce Bank

Published on .

Dallas—Marketing services company Epsilon has signed a multiyear agreement with Kansas City, Mo.-based Commerce Bank to provide direct marketing services aimed at acquiring new customers.

Epsilon will develop and execute direct mail campaigns as well as provide analytic services to Commerce Bank, a subsidiary of Commerce Bancshares that operates 350 locations in Colorado, Illinois, Kansas, Missouri and Oklahoma.

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