Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Former Euro RSCG exec forms DirectAvenue

Published on .

Temecula, Calif.—Scott Kowalcheck, former senior media manager at Euro RSCG DRTV, has formed DirectAvenue, a direct and brand marketing agency. The agency will specialize in bringing brand and direct response advertising together to drive results for clients. DirectAvenue will target middle-market brands.
Most Popular
In this article: