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BtoB

Euro RSCG expands marketing services

Published on .

New York--Euro RSCG Worldwide, New York, on Monday announced the launch of The Sales Machine, a marketing services network with headquarters in New York. The network of 76 agencies offers consulting, direct marketing, sales promotion, event marketing, database marketing and sales force motivation. The launch marks an expansion and rebranding of Euro RSCG Marketing Services, which had 46 agencies. The Sales Machine will be headed by CEO Daniel Morel. International clients include Intel Corp., Philips Electronics North America Corp., Dell Computer Corp. and Peugeot.
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