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ExactTarget expands developer tools

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Indianapolis—Interactive marketing provider ExactTarget Inc. has introduced an expanded suite of developer tools to streamline marketing app development and enhance customer data analysis. The expanded suite of platform integration services includes native-language access to ExactTarget's API services; software development kits supporting iOS and Android mobile app integration; and an app center with a development console. The company is expected to make these and other developer applications available by the third quarter, with the roll out of its HubExchange app marketplace, according to ExactTarget.
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