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BtoB

ExactTarget raises $30 million in new funding

Published on .

Indianapolis—Email marketing company ExactTarget has raised an additional $30 million in venture funding, which the company said it will use to “fund key acquisitions, enter new global markets [and] expand its operations.”

The company has raised approximately $208 million to date. The new financing round was led by Technology Crossover Ventures, with participation from existing investors Battery Ventures, Scale Venture Partners and Greenspring Associates.

In its latest acquisition last summer, ExactTarget bought Australia-based email marketing company mPath Global and rebranded its operation ExactTarget Australia.

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