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BtoB

EyeWonder adds streaming video to pop-ups and pop-unders

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Atlanta--EyeWonder Inc. said it has enabled its Eyeris technology to support instant streaming video in pop-up and pop-under online ad units. Business-to-consumer advertiser Diet Coke is using the technology, but it is also available to b-to-b marketers on sites including NYTimes.com, Tvguide.com, Sony.com, Real.com and parts of AOL.
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