×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

FedEx kicks off global campaign

Published on .

New York—FedEx has introduced a global ad campaign called “FedEx Delivers to a Changing World.”

The integrated campaign was developed by BBDO New York and BBDO Manila. It features print and online, including a microsite at www.experience.fedex.com.

The campaign is designed to reinforce FedEx’s commitment to helping its business customers navigate the changing global marketplace. The effort is FedEx’s first new global ad campaign since 2007. The budget was undisclosed.

Most Popular
In this article: