BtoB

‘Financial Times’ starts b-to-b media service

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London--The Financial Times has introduced FT Pro, a Web-based service that will allow executives to search for business news from 300 media sources. The service is meant to be a competitor to other well-known search services, including Dow Jones Newswires. Since 1999, The Financial Times has been aggressively marketing itself in the U.S. as a globally oriented alternative to The Wall Street Journal. 
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