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BtoB

FirstBank and Mars Drinks debut new campaigns

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Published on .

Marketer: Time Warner Cable Media Campaign: “That’s How” Media: TV, print, online Agency: In-house Target audience: Advertisers
Marketer: Samsung Electronics Co. Campaign: “Galaxy 11” Media: Online Agencies: Cheil Worldwide, Seoul; R/GA, San Francisco Target audience: Business decision-makers and consumers
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