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FirstRain debuts mobile customer intelligence software

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San Mateo, Calif.—Analytics software company FirstRain Inc., which provides real-time customer sales intelligence, has introduced a solution delivering customer information to mobile devices of sales reps in the field. FirstRain's new Enterprise Customer Intelligence System is based on technology that delivers business-related analysis and content prioritized by significance, according to the company. The product gives sales departments access to content via Android phones, iPads, iPhones and email, or directly into a collaboration portal or CRM software, FirstRain said.
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