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BtoB

Forbes picks gyro as AOR

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New York—Forbes Media has named gyro as its agency of record. Gyro will also act as “adviser to Forbes for its CMO practice.” As part of the relationship, the agency will have exclusive AdVoice status as a blog contributor to the CMO Network section of Forbes.com. AdVoice is a program that allows vendors to pay to post blog entries on Forbes.com.
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