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BtoB

Gensch named chief growth officer at Cygnus Business Media

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Fort Atkinson, Wis.—Cygnus Business Media has named J. Thomas Gensch to the newly created position of chief growth officer. Gensch will be responsible for finding new ways to grow top-line revenue at Cygnus, which underwent a change in top leadership last year. Gensch, who has more than 20 years’ experience in sales and marketing, previously served as VP-worldwide sales for Knovel Corp., a technical information service.
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