×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

GM TradeXchange holds first b-to-b Web auction

Published on .

Most Popular
Detroit--General Motors Corp., the world's biggest automaker, has held its first b-to-b Internet auction through GM TradeXchange. The portal, which went live last month, was originally scheduled to hold its first auction in the first quarter. More than 100 suppliers registered to bid online in GM's Net auction; orders totaled more than $500,000.
In this article: