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BtoB

GN Great Nordic to acquire Hello Direct for $95 million

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Copenhagen--GN Great Nordic Ltd. will buy Hello Direct Inc., a San Jose, Calif.-based developer of b-to-b direct marketing telephony technologies, for $95 million. The acquisition will give GN Great Nordic expanded reach into the coveted U.S. direct marketing marketplace. It also gives Hello Direct an entrée to the global marketplace. GNP has a presence in about 60 countries.
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